The conference, dedicated to the way new technologies can improve public transports, and it is true that with the introduction of e-ticketing; contactless payments, distant sales and reloading in important networksthroughout Europe, new technologies are now essential to proposing a safe, quick and nice journey to customers.
These innovations are good for the customers and for the Transport Operators as they also mean a reduction of costs. They were accompanied these last years by a major shift: more business areas are or feel concerned, and they try to work together and propose innovative services to customers. City cards, transport/bank card, or student/transport cards are new solutions which begin to be available in all Europe.
For customers, NFC is probably the next big evolution in transport, and actually it will probably lead Transport operators, mobile phone operators and city services providers to work together toward integrated services for travellers. During the Bologna conference, it became very clear that transport operators are ready to take the next step towards NFC, especially in Europe. A first demonstration of tickets purchase and validation in a mobile phone has been successfully achieved, and experimentations, and live trials are going on. Transport operators especially are keen on proposing these services to their clients. The next Club event will probably give very encouraging updates and hopefully good news about future projects...
The prepaid conference 2010 is going to take place on June 14-16, 2010 in London
The way customers pay has been dramatically changing for the last few years and now business are more than ever investing in new payment innovations to keep up to date with the changing trends in consumer spending. Prepaid is at the forefront of this evolution of payment and we are witnessing a surge of prepaid products emerging across diverse markets like banking, transport, mobile, contactless, etc... So if you are in the smart card business, this is a non-miss event...
